Category Archives for Email Challenge

Email Marketing Challenge 30 – Wrap Up Of The 30 Day Email Marketing Challenge

It is hard to believe it has been 30 days since we started this Email Marketing Challenge together. We covered a lot of ground and if you followed along with the tips I shared and put them to good use in your own email marketing, you should already start to see positive results. You’re well […]

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Email Marketing Challenge 29 – Review & Reuse Your Most Successful Emails Regularly

You spend a lot of time writing emails to your list. Throughout this 30 day email marketing challenge, I’ve given you even more to do, adding to the time you spent crafting your emails. Since you put a lot of time and effort into each one, why not make the most of the emails that […]

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Email Marketing Challenge 28 – Edit And Tighten Your Emails – Less Is More

When you first get into email marketing, the temptation is big to write these long, elaborate emails. And while there is certainly a time and place for these type of emails, for the most part, you’re better off keeping it short and sweet. Think back to your own experience as a subscriber. With dozens of […]

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Email Marketing Challenge 27 – Using Bonuses To Increase Conversions

In yesterday’s email we talked about the importance of pointing out the flaws in the products and services you promote. One of the ways to deal with flaws that can actually work in your advantage is to create a bonus that helps your readers overcome said flaw. This builds a lot of trust and helps […]

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Email Marketing Challenge 26 – Don’t Be Afraid To Point Out Flaws

One of the best things when you’re reviewing products or services and recommending them as an affiliate is to point out the flaws. I’m serious. So often when we sit down to write a product recommendation email, or crafting a solo email for a promo, we focus only on singing the praises of the product […]

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Email Marketing Challenge 25 – Help Them Reach Their Goals And Dreams

We’ve talked a lot about email marketing and becoming better email copy writers throughout this challenge so far. Today, I want to put the focus on our readers and what we need to do to ensure that our marketing and our business in general is a good fit for them. I want to shift our […]

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Email Marketing Challenge 24 – How To Become A Better Email Copywriter

Throughout this 30 day email marketing challenge we’ve been working on becoming better email marketers. Today, I want to share my top three tips for becoming a better email copywriter with you. Follow them throughout the rest of this challenge and of course going forward, and you’ll continue to get better at writing convincing emails […]

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Email Marketing Challenge 23 – The Importance Of Congruency In The Sales Funnel

Today I have a very important copywriting and marketing concept to share with you. It may not seem like much of a big deal at first, but trust me, it makes a huge difference in your conversion rates and thus your sales. What is this big concept? It’s the idea of being congruent throughout the […]

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Email Marketing Challenge 22 – Make It Useful But Incomplete

As you develop your email marketing plan and really your content marketing plan in general, it’s hard to figure out what and how much you should share for free. You have to share some of your knowledge to attract your audience to you. You have to show them that you know what you’re talking about […]

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Email Marketing Challenge 21 – Are You Connecting With Your Target Audience?

Let me ask you a question. Do you know who your target audience is exactly? Do you know your market and who you want to serve? It’s an important part of email marketing and marketing in general. You have to know who you want to reach and work with before you can start to build […]

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